Our Team
You’ll find a professional, energetic and happy team busily developing all kinds of exciting B2B or B2C programmes in various sectors, including pharma, health, beauty and wellbeing, sports and fitness, food, drink and nutrition, lifestyle, technology, interiors and construction, plus various others. Our teams specialise in their different areas but enjoy the buzz of being exposed to different industry challenges and opportunities.

Gillian Waddell, Managing Director, is a dynamic, results-driven consultant to leading national and international industry players. Gillian's magnetic and charismatic personality inspires, energises and commands trust, dedication and loyalty. Her focus on client success is embedded in Fuel’s culture.

For the past five years Gillian has been President of Women in PR, one of the UK’s leading PR industry groups.